As a fully integrated marketing firm, we provide a vast array of services for our clients. In the realm of public relations, it’s important to build long-term relationships with writers, editors, reporters, publications and media outlets in general. As we look for opportunities to highlight a client’s product or service, it’s important to understand the outlet and its audience before pitching. We figured what better way to do this than to reach out to a few writers and editors and get their feedback on how they perceive the relationship between public relations and editorial opportunities.
Read More The Role Of Public Relations In Helping Editors Achieve Their Objectives